The Ultimate Bigcommerce Review- Pros, Cons & Case Studies

E-commerce is expanding fast. Most people prefer to buy online rather than offline. One of the best e-commerce platforms is bigcommerce. This platform powers tens of thousands of online stores. So far, it has processed more than $9 billion sales.

E-commerce is the fastest growing business in the world. This is because; it helps consumers to save time and money. Most people prefer to shop online using their mobile devices.

What is Bigcommerce?

Bigcommerce is an online solution that makes it easy to start an e-commerce store. It saves e-commerce entrepreneurs the hassles and expenses of having to hire a web designer to build an online store from scratch. This cost effective e-commerce solution facilitates the maximization of sales. The only solution you need to sell online is Bigcommerce.

Features and Benefits of Bigcommerce Solution

1. The Most Comprehensive eCommerce CMS

Bigcommerce has everything that you need so that to manage products, categories, and pages. With Bigcommerce, you can easily edit pages, offer different product options and launch a blog. You do not need any additional software when using Bigcommerce.

2. Omni-Channel Selling

Bigcommerce enables you to sell on multiple channels including social media and the leading marketplaces such as Amazon and eBay. You can easily synchronize your Bigcommerce inventory with Amazon, eBay, Square POS, Pinterest, and Facebook.

3. Highly Customizable

You can highly customize your Bigcommerce store and make it look different. This is because of the availability of a number of templates.

4. Responsive

Because Bigcommerce has the latest mobile selling features and responsive designs, the mobile cart conversion of Bigcommerce is three times more than the industry average.

Bigcommerce stores are responsive. People can view them on any device. Once you have a bigcommerce store, your customers will be able to shop on PC, smartphone or tablet.

In today’s world, responsiveness is an important issue. On top of enhancing the user experience, responsiveness increases the search engine rank of your store. Google usually penalizes sites that are not responsive.

5. SEO Ready

Bigcommerce solution is SEO ready. This is because one of the leading SEO experts in the world (Aaron Wall) optimized it.

This solution has do-it-yourself SEO tools that are very easy to use. Thus, with Bigcommerce, it will be easy to increase organic traffic to your store.

6. Payment Integration

You can integrate a wide range of payment options to your Bigcommerce store including Apple Pay and PayPal. Bigcommerce will provide your customers with a seamless checkout process.

7. Optimized For Conversion

Getting traffic is not enough. There is need to convert traffic into sales. This is exactly what Bigcommerce will do.

8. Inventory and Order Management

With Bigcommerce, you will process and fulfill orders from a single location. You also get real time updates about your inventory level so you will never run out of stock. You will know the right time to replenish your stock.

9. 24/7 Customer Support

Bigcommerce offers 24/7 support via live chat, phone, and email. Bigcommerce customer support personnel are always very helpful.

10. Seamless Migration

It is easy to move a store from another e-commerce platform to Bigcommerce. More than 20,000 stores have successfully been migrated to Bigcommerce.

Cons of Bigcommerce

1. Price

Bigcommerce is not free. The cheapest package costs $29.95 per month. The price is justified because you get a lot with Bigcommerce. There is a 15 days trial. Therefore, you can test the product before using it.

2. Different Packages

The expensive package has more features than the others do. However, you will only need such features when you become a top ecommerce entrepreneur meaning that you will have the money to pay the additional cost. The other packages have sufficient features for most entrepreneurs.

Case Studies

Vivino is a leading wine marketplace that has expanded globally with the help of Bigcommerce. Revenue growth since joining Bigcommerce has been 200%.

Bigcommerce has helped NatoMounts to process more than $20 million in sales. Natomounts sales magnetic mounts for smart phones.

THE BOTTOM-LINE:
Is Bigcommerce A Worthy Investment?

Bigcommerce is the best option for those searching for a features-packed and industry leading e-commerce solution. Yes, it has some flaws but every solution has flaws. Despite its few flaws, it will give you tremendous value for money considering all the tools and free templates that you will get. With Bigcommerce, you also get extended customer support.